Samatcha Apaisuwan (Pop)

Everything started from his old grandpa’s camera. Samatcha Apaisuwan was fascinated in photography from his young age, influenced by his grandfather (Sanitbhan Bhisalbutara).Samatcha started as a hobbyist photographer before pursuing professional photography training at the Department of Visual Arts, Faculty of Fine and Applied Arts, Chulalongkorn University, then he had worked with a well-known advertising agency, where he gained experience in various photography styles and situations, both in indoor studios and outdoor settings, accumulating almost 30 years of experience. Later, working as a freelancer, he expands his skillset, collaborating with brands and international companies such as lifestyle brands, food and restaurants, hotels, products, and events etc. including the post-production process by himself. Growing up in the age of black-and-white and film photography, he never stops exploring, so he moved to Los Angeles, USA, for quite some time and today he still considered himself as a lifelong photography student. For him, Photography has a magical allure and a captivating charm every time he presses the shutter. His work philosophy is: “Always add ‘extra’ to ‘ordinary’, but never lose sight of functionality.” More than just a profession, photography is his fulfilling passion and his source of inspirations. He continues to walk the street’s corners and alleys of Bangkok on his free time, capturing the essence of everyday life and local communities. Lastly, now Samatcha is living with his wife and the company of 40 cats, a Sony A7Riii and a few 2-3 fixed lens as his primary equipment for his photography works and ventures. For more of his work ,please visit https://www.facebook.com/samatchaphoto